High Horizon Final Operating Boundary and Homepage Summary

This is not legal advice. It is an operations/planning summary document. Before actual publication, Korean legal/tax matters, mail-order sales business matters, cross-border personal information transfer, and Philippine teacher contract/tax matters must be confirmed with qualified professionals.

1. Final Direction

High Horizon should be organized not as a service that directly operates instructional courses like an academy, but as an online lesson marketplace that connects Korean students with independent English teachers in the Philippines.

What the platform does:

What the teacher does:

Core expression:

High Horizon is not an academy that directly teaches lessons.
It is a platform that connects students with independent teachers
and supports booking/payment/Meet links/dispute handling.
High Horizon is not an academy that directly teaches courses.
It is a marketplace platform that connects students with independent teachers
and supports booking, payments, Google Meet access, and dispute handling.

2. Sales Structure

2.1 Flexible ESL Booking

Purpose:

Flow:

  1. The student chooses a date.
  2. The student sees available times and teachers.
  3. The student chooses 1:1 or group lesson.
  4. The student pays or submits a booking request.
  5. 1:1 is confirmed after teacher approval; group can be automatically confirmed within capacity.
  6. The student enters the lesson through the Google Meet link.

Homepage copy:

Choose the day, time, and teacher you want.
Flexible ESL booking lets you book one lesson at a time without regular enrollment.
Choose the date, time, and teacher that fit your schedule.
Flexible ESL booking lets you book one lesson at a time without a recurring plan.

2.2 IELTS Short Course Classes

Purpose:

Operating limits:

Homepage copy:

IELTS short courses are session-based lessons composed by teachers.
They end in under 30 days and under 30 hours, and students apply directly without automatic payment or automatic renewal.
IELTS short courses are session-based lessons prepared by individual teachers.
Each course stays under 30 days and under 30 teaching hours, with no auto-renewal or recurring billing.

3. Content to Remove or Lower on the Homepage

Current/possible copyTreatmentReason
Regular courseRemoveCan look like academy/regular instruction
Subscription, membership, monthly automatic paymentRemoveCan imply continuous transaction/academy-like service
High Horizon designs the curriculumRemoveMakes the platform look like the instructional provider
Target score guaranteeRemoveRisk of exaggerated advertising/disputes
All teachers have 20 years of experienceRemoveDisplay only as facts per individual teacher
AI real-time transcription/correction is included by default in every lessonRemoveNot currently implemented as a base feature of this service
Level confirmed through free level testLowerAI reference diagnosis only, not official placement
Supervisor-background teaching staffLowerDisplay only per matching teacher profile
Academy-style homeroom/managementLowerCan imply direct platform instruction/management

4. Content to Keep

ContentExpression standard
Google Meet lessonsJoin through Google Meet link after booking confirmation
Teacher selectionStudent directly chooses teacher and time
Flexible ESL bookingSingle booking, choose each time, no automatic payment
IELTS short courseUnder 30 days, under 30 hours, teacher-composed session-based lesson
Group lessonUp to 4 people
Refund/make-upState standards for student cancellation, teacher cancellation, power outage/internet disruption
Philippine teachersState independent contractor/independent business boundary
Cross-border personal information transferHandle by consent that lesson information may be transferred to Philippine teachers as needed
AI level checkReference diagnosis
AI transcription/correctionSeparate teacher SaaS/utility

5. AI Feature Boundary

5.1 Free AI Level Check

Keep it. However, do not express it as an official test/placement/guarantee feature.

Definition:

Homepage copy:

Check your current English state first with a simple AI level check,
and use the result as a reference for teacher selection and first lesson preparation.
Use a simple AI level check to understand your current English level.
Results are used only as a reference for teacher selection and first-lesson preparation.

Caution copy:

AI level check results are for reference only and do not guarantee an official test score or class placement.
AI level check results are for reference only and do not guarantee an official test score or class placement.

5.2 AI Real-Time Transcription/Correction

Do not describe this as a required feature provided in the main High Horizon lessons. Separate it as a teacher SaaS/utility.

Definition:

Product distinction:

ProductRole
High Horizon Lesson MarketplaceStudent-teacher booking, payment, Meet links, refund/make-up
Teacher Utility SaaSTeacher AI transcription, correction, lesson notes, report support

Homepage copy:

Some teachers may use a separate teacher AI tool to support lesson notes and feedback.
AI does not replace teachers, and the responsible teacher remains responsible for lesson delivery and feedback.
Some teachers may use a separate AI utility to support lesson notes and feedback.
AI does not replace the teacher; lesson delivery and feedback remain the teacher's responsibility.

6. Refund/Cancellation/Make-Up Policy Direction

6.1 Individual Lessons

Student cancellation:

Homepage copy:

Individual lessons are processed as a full refund or credit if cancelled up to 24 hours before the lesson starts.
Cancellations within 24 hours or no-shows are generally non-refundable.
Individual lessons can be cancelled for a full refund or credit up to 24 hours before the lesson starts.
Cancellations within 24 hours and no-shows are generally non-refundable.

6.2 IELTS Short Courses

Standard:

Homepage copy:

IELTS short courses are fully refundable before they start.
After the course starts, the refund amount is calculated by excluding sessions already provided or sessions whose cancellable time has passed,
using the standard more favorable to the student.
IELTS short courses are fully refundable before the first lesson begins.
After the course starts, refunds are calculated by excluding delivered sessions
and sessions that are no longer cancellable, using the standard most favorable to the student.

6.3 Teacher Absence

Teacher absence or teacher-side cancellation:

Homepage copy:

If a lesson is cancelled due to a teacher-side reason, a make-up credit with the same teacher is issued.
If the student wants, they may request a refund for that session.
If a lesson is cancelled for teacher-side reasons, the student receives a make-up credit with the same teacher.
The student may request a refund for that session instead.

7. Baguio Power Outage/Internet Disruption Board

In the Philippines, especially in the Baguio area, power outages/internet disruptions are lesson operation risks. Do not hide this. Manage it with an operations board.

Name candidates:

Recommended name:

Baguio Class Status Board

Purpose:

Status values:

StatusMeaningStudent guidance
NormalNormalProceed as scheduled
WatchPossibility of power/internet instabilityDelay may occur
OutagePower/internet disruption confirmedLesson cancellation/make-up handling possible
RecoveryRecoveringProceed after teacher confirmation

Basic operating rules:

  1. When teachers learn of a power outage/internet disruption, they immediately report it to the platform.
  2. Operations changes the status board to Watch or Outage.
  3. If confirmed lessons are affected, students receive email/web notifications.
  4. If the lesson cannot proceed, process it as teacher_cancelled.
  5. Provide the student with a make-up credit or refund option.
  6. After the disruption ends, return to Normal through Recovery.

Public scope:

Homepage/notice copy:

Local power outages or internet disruptions in the Philippines may affect lessons.
High Horizon checks local connectivity status through the Baguio Class Status Board,
and affected lessons are handled according to make-up credit or refund standards.
Local power or internet outages in the Philippines may affect live lessons.
High Horizon tracks teacher connectivity through the Baguio Class Status Board,
and affected lessons are handled through make-up credits or refunds.

8. Items to Confirm With Philippine Teachers

8.1 한국어 체크리스트

8.2 English Checklist for Teachers

8.3 Required Pre-Launch Questionnaire

The following items are not optional. They are the minimum confirmations that must be collected before a teacher profile is published and lessons are opened. If answers are missing or evidence does not match, that teacher's profile, settlement, or lesson opening should be paused.

CategoryQuestion to confirm with the teacherUsed for
Independent statusDo you agree that you provide lessons as an independent teacher or independent business based in the Philippines, and that you are not an employee, agent, or exclusive teacher of High Horizon?Contract and education-law boundary
B2B contractDo you agree that each teacher has their own independent business status and works with High Horizon through a B2B contract?Contract structure
Tax/settlement principleDo you understand that High Horizon will first review and proceed with the most suitable tax and settlement method through a tax accountant?Tax and settlement review
Non-sensitive evidenceCan you cooperate with document requests needed to confirm the contract and independent business status, excluding amount, bank account, currency, and fee details?Onboarding evidence
Lesson ownershipDo you compose and take responsibility for your own lesson content, materials, and teaching method?Marketplace boundary
AvailabilityWhat days/times can you actually teach, what timezone do you use, what minimum booking lead time do you need, and how quickly can you approve 1:1 requests?Booking UX
Course limitsDo you agree to open IELTS courses only under the limits of under 30 days, under 30 teaching hours, up to 4 group students, and no auto-renewal/subscription?Course package limits
Absence/cancellationHow early can you report that you cannot teach? Do you agree that no-shows or repeated cancellations may limit profile exposure or pause settlement?Refund and make-up policy
Power/internet outageCan you immediately report power or internet issues in Baguio or your local area? Do you have backup options such as mobile data or an alternate location?Baguio Class Status Board
Public status noticeDo you agree that your personal address remains private, but area-level connectivity status and affected time windows may be shown to students?Outage notices
Lesson toolsCan you reliably use Google Meet, receive Calendar invitations, check email, and teach with working camera, microphone, and headset?Lesson operations
Personal dataDo you agree not to store, share, or reuse student personal data, lesson records, emails, or Meet links except for lesson delivery?Cross-border privacy
Recording/AIDo you understand that lesson recording or AI transcription/correction tools require student consent? Do you agree that AI is only a teacher aid and not a lesson replacement?AI feature boundary
Profile claimsCan you provide evidence for profile claims such as experience, education, certificates, Supervisor background, or IELTS scores?Advertising risk
No score guaranteeDo you agree not to use IELTS target-score guarantees, pass guarantees, or guaranteed score-improvement language?Advertising and dispute prevention
Dispute supportDo you agree to provide attendance, lesson progress, student feedback, and outage report records when refund or dispute handling requires them?Support and refunds

8.4 Pre-Launch Conclusion

There are required items to confirm with Philippine teachers. However, sensitive settlement information such as amount, bank account, currency, and fee details is known and managed separately by the operator, and should not be included in this questionnaire. At minimum, collect answers to the questionnaire above and verify independent teacher/B2B contract status, tax-accountant review premise, lesson ownership, course limits, absence/outage response, and privacy/AI boundaries before publishing a teacher profile or opening lessons on the web service.

9. Homepage Structure Revision

9.1 Hero

Korean:

An online lesson marketplace where you meet independent English teachers in the Philippines

From flexible ESL booking to short IELTS courses,
choose the teacher and time you want and start lessons through Google Meet.

English:

An online lesson marketplace for Korean students and independent English teachers in the Philippines

From flexible ESL bookings to short IELTS courses,
choose your teacher and time, then join through Google Meet.

9.2 Two Paths

Korean:

1. Flexible ESL Booking
Choose the date, time, and teacher directly each time without regular enrollment.

2. IELTS Short Courses
Take teacher-composed session-based lessons under 30 days and under 30 hours.
There is no automatic payment or automatic renewal.

English:

1. Flexible ESL Booking
Choose the date, time, and teacher each time without a recurring plan.

2. Short IELTS Courses
Join teacher-prepared session packages under 30 days and under 30 teaching hours.
No auto-renewal. No recurring billing.

9.3 Marketplace Notice

Korean:

High Horizon is a mail-order sales intermediary platform.
Each lesson is directly composed and delivered by an independent teacher based in the Philippines,
and High Horizon supports booking, payment, notifications, Google Meet connection, and refund/dispute handling.

English:

High Horizon is an online marketplace intermediary.
Each lesson is prepared and delivered by an independent teacher in the Philippines.
High Horizon supports booking, payment, notifications, Google Meet access, refunds, and dispute handling.

9.4 AI Section

Korean:

AI does not replace lessons.
Students can use a simple AI level check as a reference material,
and some teachers may use a separate teacher AI tool to support lesson notes and feedback.

English:

AI does not replace the lesson.
Students may use a simple AI level check as a reference,
and some teachers may use a separate teacher utility to support lesson notes and feedback.

9.5 Outage Section

Korean:

When local power outages or internet disruptions occur, the lesson status is announced,
and affected lessons are handled according to make-up credit or refund standards.

English:

When local power or internet issues affect a lesson,
we publish a class status notice and handle affected sessions through make-up credits or refunds.

10. Parts That Do Not Yet Match the Implementation

Differences that need immediate attention based on the current code:

11. Priority

  1. Reflect marketplace/intermediary boundary in homepage copy
  2. Add free AI level check as a reference diagnosis
  3. Mark AI transcription/correction separately as Teacher Utility SaaS
  4. Organize refund/teacher absence/power outage response copy
  5. Create teacher onboarding checklist
  6. Design minimum function for Baguio Class Status Board
  7. Implement Toss/Stripe real path before switching to live payment
  8. Legal/tax review before publication

12. Reference Basis

Internal documents:

Canva:

External law verification links: